Welcome to the BS in Business Analytics at AUG Global Campus!

I’m Dr. Angeliki Papasava, and I am delighted to welcome you to the Bachelor of Science in Business Analytics program at The American University of Greece Global Campus. In today’s digital economy, data is one of the most powerful assets driving business success. Organizations across industries rely on data-driven insights to make informed decisions, optimize performance, and create a competitive advantage. Our program is designed to equip you with the analytical, technical, and strategic skills needed to thrive in this high-demand field.

At AUG Global Campus, we offer more than just an education—we provide a transformative learning experience that prepares you for real-world challenges. Our curriculum is designed with industry relevance in mind, combining cutting-edge analytics tools, business intelligence, and strategic decision-making to ensure that you graduate with the skills employers are seeking.

As a fully online, globally accessible program, our BS in Business Analytics offers flexibility without compromise, allowing you to balance your studies with personal and professional commitments. You’ll learn from expert faculty with international business and analytics experience, engage in hands-on projects using real-world datasets, and gain insights into how analytics is shaping the future of business.

Whether you aspire to work in finance, marketing, supply chain management, consulting, or entrepreneurship, this program will empower you to turn data into action and make an impact in today’s data-driven world. I encourage you to explore our program further, and I look forward to welcoming you to our dynamic learning community.

If you have any questions, feel free to reach out—we are here to support your journey to success.

Dr. Angeliki Papasava

Program Director, BS in Business Analytics

AUG Global Campus

Our BS in Business Analytics is a 121-credit comprehensive program structured to provide a well-rounded education. The curriculum is divided into four components:

1. Liberal Education (43 credits): Courses in critical thinking, communication, and quantitative reasoning with an interdisciplinary, Hellenic-infused approach.
2. Common Business Core (36-42 credits): Foundational courses in accounting, marketing, management, and strategic decision-making viewed through an international lens.
3. Business Analytics Concentration (18-24 credits): Specialized courses in data analysis, statistical methods, data visualization, predictive analytics, and machine learning.
4. Experiential Learning (15-18 credits) & Capstone (3-6 credits): Practical projects, internships, and a capstone project to solve real-world data challenges and build your professional portfolio. In addition to coursework, students are required to complete experiential learning opportunities, which may include internships, business consulting projects, and a Capstone Project. These experiences allow students to apply their marketing knowledge in real-world settings, develop practical skills, and build their professional portfolios.

• Internships
  Gain hands-on marketing experience in a professional setting. Internships provide opportunities to apply marketing theories and strategies in a real-world context.
• Consulting Projects
  Work with businesses to solve marketing challenges, gaining practical experience while helping organizations enhance their marketing efforts.
• Capstone Project
  The Capstone Project is a culminating experience that requires students to apply everything they have learned in the program to a marketing challenge. Students will research, plan, and execute a comprehensive marketing strategy.

Our flexible, online delivery ensures that you can balance your studies with professional and personal commitments while mastering the art of data-driven decision making.

• Delivery Mode: 100% Online
• Format: Asynchronous, 13-week terms (Fall, Spring, Summer)
• Course Length: Each course = 3 US credits and includes ~10.5 hours of weekly engagement

Technology Requirements:

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Our BS in Business Analytics program is designed to equip you with a diverse set of competencies essential for success in the digital economy. You will develop:

• Analyze and interpret business data to generate meaningful insights for strategic decision-making.
• Apply statistical tools and business intelligence software to solve real-world problems.
• Demonstrate understanding of business functions including marketing, finance, and operations within an analytics framework.
• Present data-driven findings effectively to diverse stakeholders.
• Develop ethical and legally sound solutions in data-informed business environments.
• Design and evaluate decision-support models that align with business strategy.
• These competencies ensure you are well-prepared to drive innovation and succeed in high-demand roles across various industries.

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Paying for Your Bachelor of Science in Business Analytics at the American University of Greece Global Campus

The American University of Greece Global Campus (AUGGC) is proudly accredited by the New England Commission of Higher Education (NECHE) and authorized by the Massachusetts Board of Higher Education. As an international institution from a financial aid perspective, AUGGC students are not eligible for U.S. federal financial aid. However, we are committed to making high-quality, globally recognized education accessible and affordable.

Our base tuition is highly competitive by North American standards, and we encourage students to explore a variety of funding options, including private loans, employer tuition benefits, and other financial resources.

Our admissions team is available to discuss payment plans and help you identify the best options for making your education at AUGGC a reality.

Bachelor of Science in Business Analytics Full Degree Cost: $47,190*

*Please note that base tuition does not include technology and graduation fees. AUGGC reserves the right to adjust pricing as needed.
While tuition is listed in USD, students may pay in their local currency at the prevailing exchange rate through standard credit card payments.

Scholarship and discount opportunities are available. 

• EU residents automatically receive a 25% tuition reduction, which can be combined with Alumni and Study Abroad Ambassador Discounts. 
• North American and other non-EU residents may qualify for merit-based scholarships of up to 20%, which can also be combined with the Alumni and Study Abroad Ambassador Discounts.  

See here for more information: Paying for Your Education.

Ask about our special Global Alumni Scholarship of 25% if you complete your application by August 18, 2025.

Our ideal BS in Business Analytics candidate is an analytical, driven, and curious individual who is passionate about turning data into actionable insights. You are a self-starter who thrives on solving problems, enjoys working with numbers and technology, and is eager to apply business acumen in a global context. Whether you come from a technical background or a non-technical field, our program is designed to help you develop the skills you need through our comprehensive curriculum and supportive online environment.

Key characteristics include:

• A strong interest in data and analytics.
• An aptitude for quantitative and analytical reasoning.
• A desire to learn cutting-edge business and technology skills.
• The ambition to pursue a career in high-demand fields such as data analysis, business intelligence, or digital marketing.
• A commitment to global learning and cultural diversity.

If this sounds like you, you’re ready to join our vibrant, global community at AUG Global Campus.

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Graduates of the BS in Business Analytics program at AUG Global Campus are well-equipped to enter a rapidly growing job market. According to the U.S. Bureau of Labor Statistics, careers in data analytics are expected to grow significantly, with increasing demand for skilled professionals in a data-driven world.

Career paths include:

• Data Analyst: Transform raw data into strategic insights.
• Business Intelligence Specialist: Drive decision-making with advanced analytics.
• Data Scientist: Develop predictive models and machine learning algorithms.
• Marketing Analyst: Leverage data to optimize marketing strategies.
• Financial Analyst: Utilize analytics for risk management and financial forecasting.
• Operations Analyst: Enhance operational efficiency through data insights.

The median salary for data analytics roles can exceed $100,000 annually, making this an attractive and lucrative career path. With a global perspective and a robust skill set, our graduates are prepared to work in industries ranging from technology and finance to healthcare and retail.

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